Heap + Auryc

Use Heap to track user behavior during onboarding.

Identify drop-off points in the funnel.

Use session replay to watch user sessions at drop-off points.

Implement changes to the onboarding flow based on insights.

Use Heap to track user interactions on product pages.

Analyze heatmaps to see where users are clicking and scrolling.

Use session replay to watch user sessions on product pages.

Optimize product page layout and content based on insights.

Use Heap to track user behavior within the SaaS product.

Identify which features are underutilized.

Use session replay to understand why users are not engaging with those features.

Implement changes to improve feature discoverability and usability.

Use Heap to segment users based on their behavior and attributes.

Create targeted marketing campaigns for each segment.

Track the performance of each campaign using Heap.

Optimize campaigns based on performance data.

Use Heap to identify users at risk of churning based on their behavior.

Analyze user sessions to understand why they are churning.

Implement proactive measures to address their concerns.

Monitor the impact of these measures on churn rate.