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The high-velocity sales CRM built for closing deals through integrated communication and AI-driven automation.
Updated 11d ago
Has API
PricingPaid
$49-$699/yr
Automated Outbound Dialing
Multi-channel Sequence Management
AI Call Summarization
HubSpot AI (Breeze)
4.5
Free Users highly value the native integration and ease of use, though some find the credit-based pricing for enrichment to be expensive at scale.
The intelligent CRM layer for total GTM automation and predictive customer intelligence.
Free pricingAPI availableUpdated 2026-03-17
Best fits
Autonomous ProspectingPredictive Lead Scoring
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About HubSpot AI (Breeze)
HubSpot AI, now unified under the 'Breeze' brand architecture as of late 2024 and expanding through 2026, represents a fundamental shift from a system of record to a system of action. Built directly into the HubSpot Smart CRM, it leverages a proprietary 'Unified Data Layer' to power three core pillars: Breeze Copilot, Breeze Agents, and Breeze Intelligence. Unlike third-party wrappers, HubSpot AI utilizes deep contextual awareness of the customer journey, enabling it to perform autonomous prospecting, real-time customer support resolution, and intent-based lead enrichment. Technically, the platform utilizes a multi-LLM strategy—primarily leveraging OpenAI and Anthropic—fine-tuned on anonymized CRM interactions to minimize hallucinations in business-critical workflows. In 2026, it stands as a market leader for mid-market and enterprise organizations seeking to reduce 'human-in-the-loop' friction in lead generation, social media management, and revenue forecasting. The architecture supports high-scale data enrichment through Breeze Intelligence, which reconciles millions of data points to identify buyer intent before a lead even fills out a form.
Core Capabilities
HubSpot AI, now unified under the 'Breeze' brand architecture as of late 2024 and expanding through 2026, represents a fundamental shift from a system of record to a system of action.
