MeetAura

SDR initiates Zoom call.

Aura joins automatically and listens for technical keywords.

Aura displays a 'Technical FAQ' card when the prospect asks about API security.

SDR reads the verified response directly from the screen overlay.

Prospect says: 'Competitor X offered us a 20% discount.'

Aura identifies the competitor and triggers a 'Value Proposition' card.

The card highlights 3 features the competitor lacks.

AE pivots the conversation back to unique value based on the AI prompt.

Deal is marked 'Closed-Won' in Salesforce.

Aura triggers a workflow to extract all 'implementation requirements' from the last 3 calls.

A detailed 'Handoff Doc' is automatically emailed to the CSM.

CSM starts the project with 100% context.

Manager sets an alert for 'High Energy' or 'Low Engagement' calls.

Aura flags a call where the prospect's sentiment dropped during pricing talk.

Manager reviews only the 2-minute 'Sentiment Drop' clip.

Manager leaves a timestamped comment for the AE's development.

Compliance team sets 'Forbidden Phrases' in the Aura dashboard.

Aura monitors all live calls for these phrases.

If a rep makes an unauthorized guarantee, an immediate alert is sent to compliance.

Aura logs the incident for audit purposes.

Product Manager searches Aura for 'feature request' across all Enterprise calls.

Aura returns a list of snippets where customers discuss UI frustrations.

PM uses these snippets to prioritize the 2026 roadmap.

PM shares the raw audio clips with engineering for context.

New hire joins calls with Aura active.

Aura acts as a 'training wheels' system, providing answers in real-time.

The rep learns 'on the job' rather than just through static modules.

Ramp-to-quota time is reduced by an average of 30%.