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Content & Writing
The Social Chain
The Social Chain logo
Content & Writing

The Social Chain

The Social Chain is an AI-powered influencer marketing platform designed to streamline the process of discovering, managing, and collaborating with social media influencers. It serves brands, agencies, and marketers by automating the traditionally manual and time-consuming tasks associated with influencer campaigns. The platform uses artificial intelligence to analyze vast amounts of social data, identifying influencers whose audience demographics, content style, and engagement metrics align with a brand's target market and campaign goals. It facilitates outreach, negotiation, contract management, content approval, and performance tracking within a single dashboard. By leveraging AI, The Social Chain aims to improve campaign ROI through better influencer matching, predictive performance analytics, and workflow automation, making influencer marketing more scalable, data-driven, and efficient for businesses of various sizes.

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📊 At a Glance

Pricing
Paid
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Content & Writing
Content Marketing

Key Features

AI Influencer Discovery

The platform's AI engine scans social networks to find influencers based on detailed criteria like audience demographics, engagement quality, content relevance, and brand affinity.

Predictive Campaign Analytics

Leverages historical data and AI models to forecast potential reach, engagement rates, and estimated ROI for proposed influencer partnerships before a campaign launches.

End-to-End Workflow Automation

Manages the entire influencer campaign lifecycle within one platform, from initial outreach and negotiation to contract signing, content approval, payment processing, and performance reporting.

Audience Authenticity & Fraud Detection

Analyzes an influencer's follower base to detect fake followers, bots, and inorganic engagement patterns, providing a credibility score for each profile.

Unified Performance Dashboard

Aggregates campaign data from multiple social platforms and influencer posts into a single, real-time dashboard showing KPIs like impressions, engagements, website clicks, and conversion attribution.

Pricing

Custom/Enterprise

Contact sales
  • ✓AI-powered influencer discovery and vetting
  • ✓Campaign management and workflow automation
  • ✓Contract and payment processing tools
  • ✓Real-time performance analytics and dashboards
  • ✓Custom reporting and ROI tracking
  • ✓Dedicated account management and support

Use Cases

1

Launching a New Product

A consumer brand uses The Social Chain to identify tech and lifestyle influencers whose audiences match the profile of early adopters. The AI helps find creators with high credibility in specific niches. The brand manages a coordinated launch campaign, tracking buzz, pre-orders, and initial reviews directly attributed to each influencer's content, measuring the campaign's direct impact on sales funnel entry.

2

Driving Brand Awareness for a B2B Service

A SaaS company targets professionals in a specific industry. They use the platform to find niche experts, consultants, and educators on LinkedIn and Twitter who create content for that professional community. The campaign focuses on educational content and testimonials, and the dashboard tracks engagement metrics and lead generation from gated content shared by influencers, building authority and trust within a targeted B2B audience.

3

Sustained Community Building

A fashion retailer establishes a long-term ambassador program. They use The Social Chain to vet and recruit a diverse group of micro-influencers who genuinely love the brand. The platform manages ongoing relationships, content calendars, and exclusive discount codes for each ambassador. Performance is tracked over time to identify top performers and understand which content styles drive the most community engagement and repeat purchases.

4

Crisis Management & Reputation Recovery

Following a public relations issue, a company uses the platform to identify trusted, credible voices in their industry or community. They collaborate with these influencers on authentic, transparent content to help rebuild trust. The AI's sentiment analysis and performance tracking help gauge the effectiveness of these reputation-focused campaigns in shifting public perception and engagement sentiment.

5

Localized or Regional Campaigns

A restaurant chain or tourism board planning a location-specific promotion uses geo-targeting in the influencer discovery tool to find hyper-local creators, food bloggers, or travel vloggers in a specific city or region. This ensures the campaign resonates with the local audience and drives foot traffic or bookings to a particular location, with performance metrics tied to that geographic area.

How to Use

  1. Step 1: Sign up for an account on The Social Chain website, providing basic company and contact information to begin the onboarding process.
  2. Step 2: Define your campaign brief within the platform, specifying target audience demographics, campaign objectives (awareness, conversions), budget, key performance indicators (KPIs), and desired content themes.
  3. Step 3: Use the AI-powered discovery tool to search for influencers. Input criteria like niche, follower count range, engagement rate, location, and audience demographics. The AI will analyze and rank potential matches.
  4. Step 4: Review AI-generated influencer profiles, which include detailed analytics on audience authenticity, past brand collaborations, content performance, and predicted campaign fit. Shortlist candidates and initiate contact through the platform's built-in messaging system.
  5. Step 5: Manage negotiations, contracts, and deliverables using the platform's workflow tools. Set milestones, approve content drafts, and handle payments securely through the integrated system.
  6. Step 6: Launch the campaign and use the real-time tracking dashboard to monitor key metrics like reach, engagement, clicks, and conversions attributed to each influencer's content.
  7. Step 7: After campaign completion, generate comprehensive performance reports. The AI provides insights into ROI, audience sentiment, and recommendations for optimizing future influencer partnerships.
  8. Step 8: Export campaign data and reports for internal sharing or integrate findings with other marketing tools via available APIs to inform broader marketing strategy.

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At a Glance

Pricing Model
Paid
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