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Finance & Accounting
Zacks Investment Research
Zacks Investment Research logo
Finance & Accounting

Zacks Investment Research

Zacks Investment Research is a comprehensive financial research platform that provides stock analysis, investment recommendations, and market data to individual investors, financial advisors, and institutional clients. Founded in 1978 by Len Zacks, the company is best known for its proprietary Zacks Rank system, which rates stocks from #1 (Strong Buy) to #5 (Strong Sell) based on earnings estimate revisions. The platform combines quantitative models with fundamental analysis to identify stocks with the highest probability of outperforming the market. Zacks offers screening tools, portfolio tracking, research reports, and educational content through its website and mobile apps. The service targets both novice and experienced investors seeking data-driven investment insights, with a particular focus on earnings surprises and analyst estimate revisions as key predictors of stock performance. Zacks processes vast amounts of financial data using statistical models and algorithms to generate actionable investment signals.

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📊 At a Glance

Pricing
Freemium
Reviews
No reviews
Traffic
≈3.5M visits/month (public web traffic estimate, Q4 2024)
Engagement
0🔥
0👁️
Categories
Finance & Accounting
Finance & Accounting

Key Features

Zacks Rank

Proprietary stock rating system that ranks stocks from #1 (Strong Buy) to #5 (Strong Sell) based on earnings estimate revisions, helping identify stocks with the highest probability of outperforming the market.

Stock Screener

Advanced filtering tool that allows users to screen stocks based on Zacks Rank, fundamental metrics, technical indicators, and custom criteria to identify investment opportunities matching specific strategies.

Earnings ESP (Expected Surprise Prediction)

Proprietary metric that predicts which companies are likely to beat earnings estimates by analyzing recent earnings estimate revisions from analysts, helping identify potential earnings surprises before they happen.

Portfolio Tracker

Comprehensive portfolio management tool that tracks performance, allocation, and provides alerts for rank changes, earnings announcements, and other important events affecting holdings.

Research Reports

Detailed analysis reports for individual stocks including Zacks Rank, earnings estimates, analyst recommendations, financial statements, valuation metrics, and proprietary commentary.

Style Scores

Additional scoring system that rates stocks on Value, Growth, and Momentum factors, helping investors identify stocks that align with specific investment styles or strategies.

Pricing

Free

$0
  • ✓Limited access to Zacks Rank for some stocks
  • ✓Basic stock screener with limited filters
  • ✓Access to some educational content and articles
  • ✓Portfolio tracking for up to 10 stocks
  • ✓Market news and commentary

Premium

$249 per year
  • ✓Full access to Zacks Rank for all stocks
  • ✓Advanced stock screener with 45+ filters
  • ✓Detailed research reports and earnings estimates
  • ✓Portfolio tracking with alerts
  • ✓Zacks #1 Rank List and Top 10 Stocks
  • ✓Email alerts for rank changes and earnings

Investor

$295 per year
  • ✓All Premium features
  • ✓Zacks ETF Rank and mutual fund research
  • ✓Options trading ideas and strategies
  • ✓Income investing recommendations
  • ✓Home run stocks and value investing picks
  • ✓Access to Zacks' premium newsletters

Trader

$299 per month
  • ✓All Investor features
  • ✓Real-time buy/sell signals
  • ✓Short-term trading strategies
  • ✓Proprietary trading indicators
  • ✓Live chat room access
  • ✓Daily market commentary and trade ideas

Ultimate

$1995 per year
  • ✓All Trader features
  • ✓Access to all Zacks services
  • ✓Private portfolio review
  • ✓One-on-one consultation
  • ✓Premium customer support
  • ✓All premium newsletters and research

Traffic & Awareness

Monthly Visits
≈3.5M visits/month (public web traffic estimate, Q4 2024)
Global Rank
##12,457 global rank by traffic, Similarweb estimate
Bounce Rate
≈45% (Similarweb estimate, Q4 2024)
Avg. Duration
≈00:06:15 per visit, Similarweb estimate, Q4 2024

Use Cases

1

Individual Stock Selection

Individual investors use Zacks Rank and research reports to identify promising stocks for their portfolios. By focusing on #1 and #2 ranked stocks with positive earnings estimate revisions, investors can build a portfolio of companies with higher probability of outperforming the market. The screening tools help filter thousands of stocks to find those matching specific criteria like market cap, industry, and valuation metrics.

2

Portfolio Monitoring and Rebalancing

Financial advisors and active investors use Zacks' portfolio tracker to monitor existing holdings and identify when to rebalance. Alerts for rank changes or earnings estimate revisions help users make timely decisions about buying, holding, or selling positions. The integration of research directly into portfolio management streamlines the monitoring process for multiple accounts.

3

Earnings Season Trading

Traders use Zacks' Earnings ESP feature to identify companies likely to beat earnings estimates before quarterly announcements. By combining this with Zacks Rank and other technical indicators, traders can develop strategies for trading around earnings reports. This approach helps capitalize on short-term price movements driven by earnings surprises.

4

Investment Education and Strategy Development

Novice investors use Zacks' educational resources, articles, and webinars to learn about investing concepts and develop their own strategies. The platform provides real-world examples using current market data, helping users understand how to apply quantitative and fundamental analysis in practice. This educational component supports long-term investment skill development.

5

Financial Advisory Services Support

Financial advisors use Zacks research to support investment recommendations for clients, providing data-driven justification for portfolio decisions. The institutional tools help advisors screen for suitable investments across different client risk profiles and objectives. Research reports and model portfolios serve as starting points for client discussions and investment plans.

How to Use

  1. Step 1: Create a free account on Zacks.com by providing email, creating a password, and verifying your email address to access basic features and limited research.
  2. Step 2: Subscribe to a premium plan (Premium, Investor, Trader, or Ultimate) through the website to unlock full access to Zacks Rank, research reports, screening tools, and portfolio management features.
  3. Step 3: Use the stock screener to filter stocks based on Zacks Rank, market cap, industry, valuation metrics, and other fundamental criteria to identify potential investment opportunities.
  4. Step 4: Review detailed research reports for specific stocks, including Zacks Rank, earnings estimates, analyst recommendations, financial statements, and proprietary analysis to make informed decisions.
  5. Step 5: Build and monitor investment portfolios using Zacks' portfolio tracker, which provides performance analytics, allocation insights, and alerts for rank changes or earnings announcements.
  6. Step 6: Set up email or mobile alerts for specific stocks, portfolio holdings, or screening criteria to stay informed about market-moving events and rank changes.
  7. Step 7: Access educational resources, market commentary, and investment strategies through Zacks' articles, videos, and webinars to improve investment knowledge and decision-making.
  8. Step 8: Use Zacks' mobile apps (iOS and Android) to monitor portfolios, check ranks, and receive alerts while on the go, integrating research into daily investment routines.

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At a Glance

Pricing Model
Freemium
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