Automated search and filtering of influencers across multiple social platforms using AI algorithms that match brand criteria with creator profiles. The system analyzes millions of profiles to identify potential partners based on audience demographics, engagement patterns, and content relevance.
Deep analysis of influencer follower bases to detect fake followers, bot activity, and engagement manipulation. The system provides authenticity scores and detailed breakdowns of audience composition.
Comprehensive tracking of influencer campaign metrics across social platforms, including engagement rates, reach, impressions, conversions, and earned media value calculation.
Combines influencer campaign data with broader social media conversation analysis to understand campaign impact within wider industry discussions and brand mentions.
Tools to track FTC disclosure compliance, content usage rights, and contractual obligations across influencer partnerships, with automated monitoring and reporting features.
AI models that forecast campaign performance based on historical data, influencer profiles, and content strategies, helping marketers optimize budgets and expectations.
Large consumer brands use Zoomph to manage end-to-end influencer marketing campaigns across multiple product lines and regions. Marketing teams can discover relevant influencers in specific markets, vet them for authenticity, manage contracts and payments, track campaign performance in real-time, and calculate ROI. This centralized approach replaces spreadsheets and manual processes, improving efficiency and providing consistent measurement across all influencer activities.
Marketing agencies leverage Zoomph to run influencer programs for multiple clients from a single platform. They can maintain separate workspaces for each client, discover influencers matching different brand aesthetics, provide transparent reporting to clients, and demonstrate campaign effectiveness. The platform's white-label reporting capabilities allow agencies to present data in branded formats, while workflow tools streamline collaboration between agency teams and influencer talent.
Professional sports teams and leagues use Zoomph to manage relationships with athlete influencers, sponsors, and brand partners. The platform helps identify athletes with strong social media presence, track sponsored content compliance, measure the value of athlete endorsements, and analyze how sports-related content performs across social platforms. This is particularly valuable for rights holders managing complex partnership portfolios across multiple sports properties.
Consumer packaged goods companies employ Zoomph to coordinate influencer campaigns around new product launches. They can identify influencers with audiences matching target demographics, coordinate content calendars across multiple creators, track unboxing and review content, and measure how influencer content drives e-commerce traffic and sales. The platform's predictive analytics help optimize launch timing and influencer selection based on historical performance data.
Hotel chains, tourism boards, and travel brands use Zoomph to partner with travel influencers and content creators. They can discover creators with authentic travel audiences, manage fam trips and sponsored stays, track destination content performance, and measure how influencer content affects booking inquiries and brand perception. The platform's geographic filtering helps find influencers with audiences in specific source markets for targeted campaign planning.
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