AdRoll
Unified marketing and advertising platform driven by AI-powered predictive modeling and omnichannel orchestration.
Updated 12d ago
Has API
PricingFreemium
Free to $36/yr
Dynamic Retargeting
Cross-Channel Attribution
Customer Segmentation
Skai (formerly Kenshoo)
4.2
Paid Users praise the platform's robust cross-channel reporting and retail media integrations, though some find the UI has a steep learning curve.
The premier omnichannel platform for data-driven performance marketing and retail media intelligence.
Paid pricingAPI availableUpdated 2026-03-17
Best fits
Omnichannel budget optimizationAutomated bid management
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About Skai (formerly Kenshoo)
Skai, formerly known as Kenshoo, is an enterprise-grade omnichannel marketing platform that has evolved into a comprehensive commerce intelligence suite. By 2026, the platform has solidified its position as the leader in Retail Media and Signal Optimization, bridging the gap between walled-garden advertising ecosystems and first-party commerce data. The technical architecture is built on a massive-scale data ingestion engine that processes trillions of data points across Amazon, Walmart, Google, and Meta. Its 2026 market position focuses on 'Decision-Ready Intelligence,' utilizing generative AI to automate creative asset optimization and predictive bidding models. The platform's core advantage lies in its ability to provide a unified view of the customer journey across retail, search, and social channels, allowing brands to allocate budget based on incremental lift rather than siloed attribution models. Skai's infrastructure supports high-frequency bidding, real-time inventory-aware advertising, and advanced incrementality testing, making it the preferred choice for Global 2000 brands managing complex, multi-million dollar monthly ad spends.
Core Capabilities
Skai, formerly known as Kenshoo, is an enterprise-grade omnichannel marketing platform that has evolved into a comprehensive commerce intelligence suite.