An intelligent search engine that scans social media platforms to find influencers matching specific campaign criteria like niche, audience demographics, and engagement quality.
Analyzes an influencer's followers to detect fake accounts, bots, and inorganic growth, providing a credibility score and breakdown of genuine vs. suspicious audience segments.
A centralized dashboard to manage the entire influencer campaign lifecycle, from initial outreach and contract management to content approval, posting schedules, and performance tracking.
Aggregates post-performance data from linked social accounts and tracks key metrics against campaign goals, generating visual reports on engagement, reach, conversions, and estimated ROI.
Maintains a database of past and potential influencers, tracking communication history, collaboration terms, performance history, and payment status.
A brand launching a new skincare line uses Vendly to find beauty and wellness influencers whose audiences match their target demographic of women aged 25-40. The AI filters for creators with high engagement rates and authentic followers. The brand manages a coordinated launch campaign, sending products, tracking unboxing videos and reviews, and measuring the surge in website traffic and sales attributed to each influencer, proving campaign effectiveness.
A digital marketing agency uses Vendly to service several clients across different industries (e.g., fashion, tech, food). The platform allows them to create separate workspaces for each client, efficiently search for niche-specific influencers, standardize vetting and outreach processes, and generate white-labeled performance reports. This streamlines operations and allows the agency to scale its influencer marketing service offering.
A restaurant chain promoting a new location or a special event uses Vendly's location-based filters to identify micro and nano-influencers in a specific city. They collaborate with these local creators to generate authentic, geo-targeted content that drives foot traffic. The platform helps track post reach within the local area and measure redemption of promoted offer codes.
A sustainable apparel company uses Vendly's CRM features to identify influencers whose personal values align with their brand ethos. They track the performance of initial collaborations and nurture the most successful relationships into long-term ambassador programs. The centralized system manages ongoing content calendars, contract renewals, and tracks the cumulative value of these sustained partnerships.
A brand uses Vendly's analytics not just for recruitment but also for ongoing monitoring. They can assess the sentiment and content of their current influencer partners' posts. If a partner posts controversial content, the brand is alerted quickly. They can also use the discovery tools to proactively identify new, brand-safe influencers to replace any partnerships that need to be terminated.
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Activate is an AI-powered influencer marketing platform designed to streamline the process of discovering, vetting, and collaborating with social media influencers. It serves brands, agencies, and marketers by automating the labor-intensive tasks of influencer identification and campaign management. The platform leverages artificial intelligence to analyze vast amounts of social data, assessing influencer authenticity, audience demographics, engagement rates, and brand alignment. This helps users move beyond superficial metrics like follower count to find partners who can genuinely drive campaign objectives. Activate aims to solve problems of scalability, fraud detection, and ROI measurement in influencer marketing. By providing data-driven insights and workflow tools, it enables teams to plan, execute, and analyze campaigns more efficiently from a single dashboard. The tool is positioned as a modern solution for data-centric marketing professionals seeking to optimize their influencer strategy and prove business impact.
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