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AI & Automation
Yext
Yext logo
AI & Automation

Yext

Yext is an AI-powered search platform that helps businesses manage their digital knowledge and deliver accurate, relevant answers across websites, mobile apps, and voice assistants. The platform enables organizations to create a centralized 'knowledge graph' that structures business informationβ€”locations, products, services, people, and contentβ€”into a unified data model. Yext's Answers product uses natural language processing to understand user queries and surface precise information from this knowledge graph. Primarily used by enterprises with complex information needs across multiple locations, Yext solves the problem of fragmented, inconsistent information across digital touchpoints. The platform positions itself as a comprehensive solution for businesses seeking to improve customer experiences through better search and discovery capabilities, competing with traditional content management systems and search engines by offering structured data management combined with AI-powered search technology.

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πŸ“Š At a Glance

Pricing
Paid
Reviews
No reviews
Traffic
β‰ˆ1.5M visits/month (public web traffic estimate, Similarweb, 2024)
Engagement
0πŸ”₯
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Categories
AI & Automation
Personal Agents

Key Features

Knowledge Graph

A centralized database that structures business information into entities with defined relationships, enabling consistent data management across all digital properties. Users can create, update, and manage location data, product information, team members, and content in a unified system.

Answers AI Search

An AI-powered search platform that uses natural language processing to understand user queries and deliver precise answers from the Knowledge Graph. The system supports autocomplete, faceted search, and natural language question answering across websites, apps, and voice interfaces.

Listings Management

Automated distribution and synchronization of business information across hundreds of directories, search engines, maps, and social platforms. Updates made in the Knowledge Graph automatically propagate to partner sites like Google, Apple Maps, Facebook, and Yelp.

Pages Platform

A dynamic website building system that automatically generates location pages, product pages, and other content from Knowledge Graph data. The platform uses templates and rules to create optimized pages at scale without manual coding.

Analytics Suite

Comprehensive reporting tools that track search performance, user behavior, and business impact across all digital channels. The analytics provide insights into search queries, click patterns, conversion rates, and ROI measurement.

Reviews Management

Centralized platform for monitoring, responding to, and analyzing customer reviews from multiple sources. The system aggregates reviews from sites like Google, Facebook, and industry-specific platforms into a single dashboard.

Pricing

Professional

Contact sales for custom pricing
  • βœ“Knowledge Graph management
  • βœ“Basic search capabilities
  • βœ“Standard analytics
  • βœ“API access
  • βœ“Basic support

Enterprise

Contact sales for custom pricing
  • βœ“Advanced Knowledge Graph features
  • βœ“Full Answers search platform
  • βœ“Advanced analytics and reporting
  • βœ“Priority support
  • βœ“Dedicated account management
  • βœ“Custom integrations
  • βœ“Multi-language support
  • βœ“Advanced security features

Custom Enterprise Solutions

Contact sales for custom pricing
  • βœ“Fully customized implementation
  • βœ“Dedicated engineering support
  • βœ“SLA guarantees
  • βœ“Advanced security and compliance features
  • βœ“Custom AI model training
  • βœ“White-label solutions
  • βœ“Multi-region deployment options
  • βœ“24/7 premium support

Traffic & Awareness

Monthly Visits
β‰ˆ1.5M visits/month (public web traffic estimate, Similarweb, 2024)
Global Rank
##15,283 global rank by traffic, Similarweb estimate
Bounce Rate
β‰ˆ42% (Similarweb estimate, 2024)
Avg. Duration
β‰ˆ00:03:45 per visit, Similarweb estimate, 2024

Use Cases

1

Multi-Location Retail Search Optimization

Retail chains with hundreds of locations use Yext to ensure accurate store information, inventory availability, and service details appear consistently across search engines, maps, and their own website. The Knowledge Graph centralizes all location data, while Answers provides customers with precise store-specific information like hours, services, and product availability. This reduces customer frustration from outdated information and drives more qualified foot traffic to physical locations.

2

Healthcare Provider Directory Management

Healthcare systems and insurance providers implement Yext to maintain accurate provider directories across their websites, mobile apps, and partner platforms. The platform manages complex relationships between providers, specialties, locations, and insurance acceptance. Patients can search for providers by symptoms, insurance coverage, location, and availability, receiving direct answers rather than navigating through multiple pages. This improves patient access and reduces administrative overhead from manual directory updates.

3

Financial Services Knowledge Discovery

Banks and financial institutions use Yext to help customers find branch locations, ATM availability, service information, and educational content. The AI search understands financial terminology and can answer complex questions about products, fees, and requirements. By structuring financial product information in the Knowledge Graph, institutions ensure regulatory compliance while providing personalized, accurate information across digital channels, improving customer self-service and reducing call center volume.

4

Manufacturing Product Information Hub

Manufacturing companies with complex product catalogs implement Yext to create a centralized product information management system. The Knowledge Graph structures technical specifications, documentation, compatibility information, and distributor details. Customers, partners, and internal teams can search for products using natural language, technical parameters, or application requirements, receiving precise product matches and supporting documentation. This accelerates sales cycles and improves customer support efficiency.

5

Higher Education Campus Search

Universities and colleges deploy Yext to help students, faculty, and visitors find campus resources, course information, department details, and event schedules. The platform integrates with existing student information systems and learning management platforms. Natural language search helps users ask questions like 'Where is the chemistry tutoring center open on weekends?' or 'What psychology courses are offered next semester?' receiving direct answers with relevant location and scheduling information.

How to Use

  1. Step 1: Sign up for a Yext account through their website and complete the initial onboarding process, which includes providing business information and use case details.
  2. Step 2: Connect your data sources by integrating Yext with existing systems like CRMs, CMS platforms, databases, or spreadsheets using APIs, connectors, or manual uploads.
  3. Step 3: Structure your data within Yext's Knowledge Graph by defining entity types (locations, products, people), creating fields, and establishing relationships between different data points.
  4. Step 4: Configure search experiences using Yext Answers by designing search interfaces, setting up autocomplete suggestions, and training the AI to understand domain-specific terminology.
  5. Step 5: Implement the search functionality on your digital properties by embedding Yext's JavaScript SDK or using their APIs to integrate with websites, mobile apps, or voice assistants.
  6. Step 6: Monitor performance through Yext's analytics dashboard, tracking metrics like search volume, click-through rates, and user satisfaction to identify optimization opportunities.
  7. Step 7: Continuously update and enrich the Knowledge Graph as business information changes, using Yext's content management tools or automated data syncs.
  8. Step 8: Scale the implementation by adding new locations, languages, or digital channels while maintaining consistent search experiences across all touchpoints.

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At a Glance

Pricing Model
Paid
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